myLOBster MEDIA

myLOBster MEDIA, our solution specialized on media companies, focuses especially on the optimization of business relations between you as a publishing and/or media company and your customers: private customers, your readers, and business customers, the advertisers.

Publishing houses und media companies:
myLOBster solutions – your way into web 3.0!

Web 3.0 combines two major approaches to most modern web portals: „Rich Internet Applications“ which we provide as a part of our portal frontend development, and the Semantic Web.

You as a publishing & media company may use the potential of semantic algorithms and concepts to essentially improve the service of your enterprise for your customers, the presentation of content and advertisement, and to distinguish your products from competitors remarkably.

3 essential steps to Web 3.0 for your media company:

1. Semantic Content Targeting
   Connect your content – automated
   
   
2. Semantic Advertisement Targeting
   Optimize the online serving of advertisements
   
   
3. Semantic User Targeting
   Integrate the interests of your visitors and readers